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題庫(kù)解析   >   解釋 題型   >   CR2018新題
本題由hyman1提供
CR2018新題

【OG20-P604-747題】

Veterinarians generally derive some of their income from selling several manufacturers' lines of pet-care products. Knowing that pet owners rarely throwaway mail from their pets veterinarian unread, one manufacturer of pet-care products offered free promotional materials on its products to veterinarians for mailing to their clients. Very few veterinarians accepted the offer, however, even though the manufacturer's products are of high quality.

Which of the following, if true, most helps to explain the veterinarians' reaction to the manufacturer's promotional scheme?


    (A) Most of the veterinarians to whom the free promotional materials were offered were already selling the manufacturer's pet-care products to their clients.

     

    (B) The special promotional materials were intended as a supplement to the  manufacturer's usual promotional activities rather than as a replacement for them.

     

    (C) The manufacturer's products, unlike most equally good competing products sold by veterinarians, are also available in pet stores and in supermarkets.

     

    (D) Many pet owners have begun demanding quality in products they buy for their pets that is as high as that in products they buy for themselves,

     

    (E) Veterinarians  sometimes  recommend  that  pet  owners  use  products formulated for people when no suitable product specially formulated for animals is available.


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答案:
C

獸醫(yī)有時(shí)

候會(huì)通過(guò)賣一些廠商的寵物產(chǎn)品來(lái)提高收入。因此有寵物的人都不會(huì)讀這些獸醫(yī)發(fā)的郵件就扔進(jìn)垃圾箱了。。一個(gè)寵物產(chǎn)品的廠商就提供免費(fèi)的促銷材料給獸醫(yī)來(lái)發(fā)給他的客戶。然而只有很少一部分獸醫(yī)接受了這些材料,盡管這些廠商的產(chǎn)品質(zhì)量都很好。

為什么呢?

A 很多接受這些材料的獸醫(yī)已經(jīng)在賣這個(gè)廠商的產(chǎn)品給他們的客戶了(沒(méi)有解釋到不接受材料的獸醫(yī)那部分,排除)

B 這些特別的促銷材料是要被當(dāng)作一種廠商補(bǔ)充的促銷活動(dòng)而不是要代替之前的促銷活動(dòng)的。(和促銷行為本身無(wú)關(guān),排除)

C 這些廠商的產(chǎn)品,不像其他獸醫(yī)賣的同等好的競(jìng)爭(zhēng)的產(chǎn)品,可以在寵物商店和超市里面買到(意思是既然別的地方也能買到,那獸醫(yī)不是唯一的渠道,掙得錢就沒(méi)那些同等好的產(chǎn)品多,可以解釋)

D 很多養(yǎng)寵物的人開(kāi)始對(duì)買給他們寵物的產(chǎn)品有質(zhì)量要求,質(zhì)量要和他們買給他們自己的一樣好(原文已經(jīng)說(shuō)了質(zhì)量并沒(méi)有影響這個(gè)結(jié)果,排除)

E 獸醫(yī)有時(shí)候會(huì)向顧客推薦給人制定的產(chǎn)品,當(dāng)沒(méi)有可以給動(dòng)物制定的產(chǎn)品的時(shí)候(誰(shuí)用的產(chǎn)品無(wú)關(guān),排除)

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